In the previous world order, any brand/logo was forced to pull in the drawer and call drawer.add{Brand,Logo} with the name their brand/logo is taking and a table describing it.
In the new world order, these files just need to return a table that maps out graphics types to a table of the exact same format as what was previously being passed back into the drawer. The appeal here is not needing to grab a reference back to the drawer module and having a cleaner data-driven looking format for these. The format has been renamed to 'gfx-*' and each one can provide a logo and a brand.
drawer.addBrand/drawer.addLogo will remain in place until FreeBSD 13, as there's no overhead to them and it's not yet worth the break in compatibility with any pre-existing brands and logos.